Skip to content
Track visibility across ChatGPT, Gemini, Claude, Perplexity and Google.
Contact salesLog in
Start – Free

Why AI names your competitor and not you

When someone asks ChatGPT which brand to pick, it answers with the brands it found on the sites it trusts. If you're not on those sites, you're unlikely to be in the answer.

How AI answers

Three things happen before AI names a brand

  1. It reads what's written about your market

    Before it answers, AI looks through pages on the topic – reviews, comparisons, “best of” lists.

  2. It picks the sites it trusts

    Not every page counts. AI leans on a small set of sites it relies on for that topic and skips the rest.

  3. It names the brands on them

    The brands those sites write about become the brands in the answer. If you're not on them, you're unlikely to be in it.

What a mention is

A place on the sites AI already reads

Think of a listing on a platform your buyers use – except the buyer is AI.

A mention is an article about you on a site AI reads when it answers questions in your market. When it next answers, your brand is on a site it reads – a chance to be named, not a promise.

The article links to your site, too. SEO people call that a backlink; for AI, the site it sits on matters more than the link.

Which accounting app should a freelancer use?

ChatGPT

For most freelancers, three apps come up again and again:

  1. Ledgerloom – simple invoicing and expense tracking, with a free tier for low volumes.
  2. Quillsum – strong on tax estimates and quarterly reminders.
  3. Tallywise – best if you bill by the hour and want time tracking built in.

If you're just starting out, Ledgerloom is the easiest to set up.

Where that answer came from

  • A freelancing blog's “best tools” list
    • Ledgerloom
    • Tallywise
  • A software review site
    • Ledgerloom
    • Quillsum
    • Tallywise
  • A small-business magazine
    • Quillsum
    • Ledgerloom

They're on these sites. You're not.

Example answer – the brands are made up.

What you get

When you buy one, you get four things

  • A short article about you on a site AI reads – written for you, you approve the brief.
  • It links to your site – the buy panel shows the link type and how long it stays up.
  • You see it in Orders the moment it goes live, with every AI answer that quotes it.
  • Fulfilled by Lemonet, the link-building agency behind aimentions.

What it costs

Each site has its own price

You see the price for a site before you pay, next to the site itself.

Prices are per mention and shown net of VAT.

Questions

What people ask first

Is it an ad?

No banner, no search ad. It's an article on the site itself, which AI reads like any other page there.

Does the link count for Google too?

It depends on the site, and you see which before you pay: the buy panel says whether search engines follow the link or are told to ignore it.

Can I write it myself?

No – it's written for you, and you approve the brief.

What if AI never quotes it?

That can happen. AI decides what it quotes, and nobody can promise a given answer. What you get is a place on a site AI already reads, and Orders shows every AI answer that quotes it, so you can see whether it's working.

Who is Lemonet?

The team behind aimentions. Lemonet is a link-building agency, and it fulfils every mention bought here.

See who gets named in your market

Add your brand and aimentions shows the sites AI reads when it answers about your market – and which of your competitors they name.