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AI visibility for Claude

Track Claude mentions of your brand.

Claude, Anthropic's AI assistant, is now part of how people research, write, and decide what to buy. See when Claude mentions your brand, recommends competitors, or leaves you out – then watch your visibility climb.

No setup – just your domain · Daily snapshots · Evidence behind every Claude mention

Tracking Claude visibility for brands like

  • Incogni
  • Surfshark
  • Shopify
  • Omnisend
  • Trustly
  • Body&Fit

The blind spot

Your buyers now ask Claude - and it's recommending someone.

Claude is built by Anthropic and trusted for its careful, well-reasoned answers – which is exactly why people lean on it to shortlist tools, vendors, and products. When someone asks Claude for a recommendation instead of scrolling ten blue links, and your brand isn't in the answer, you're invisible in a fast-growing channel that your classic rank tracker will never show you.

  • SEO ≠ AEO

    Traditional SEO tools don't show how your brand appears inside Claude's answers.

  • Blue links → answers

    Discovery is shifting from ranked links to a single AI-generated recommendation.

  • Monitor AI, not just Google

    Brands need to monitor AI visibility, not only Google rankings, to stay in the conversation.

How it works

How aimentions tracks Claude brand mentions

Four steps from your domain to a clear, trackable view of your Claude visibility.

  1. 1

    Add your brand & competitors

    Enter your domain and the rivals you care about. No tags, no scripts, just the names.

  2. 2

    Choose the prompts to track

    Pick the real questions your buyers ask Claude, or start from our suggested prompt sets.

  3. 3

    aimentions checks Claude

    We run your prompts through Claude on a schedule and capture every answer as evidence.

  4. 4

    See mentions, rivals & sources

    Track brand mentions, competitor comparisons, visibility trends, and the sources behind answers.

Why this matters

Why you need to track Claude mentions

Claude is Anthropic's AI assistant, and it has quietly become a daily research tool for marketers, founders, engineers, and analysts. People trust it for long, nuanced answers – so when they ask Claude which tool, agency, or product to choose, they tend to act on what it says. That answer names a handful of brands, and if yours isn't one of them, you've lost the recommendation before the buyer ever reached your site. Learning how to track Claude mentions of your brand is quickly becoming as fundamental as tracking your Google rankings used to be.

The problem is that traditional analytics and rank trackers are blind to this channel. They can't tell you whether Claude recommends you, ignores you, or sends buyers to a competitor. A dedicated tool to see if Claude mentions your brand closes that gap: it runs the prompts your customers actually ask, reads Claude's answers, and records every brand that gets named. That turns a vague worry, "are we even showing up when people ask Claude?", into a clear, measurable number you can act on.

What "Claude brand mentions" actually means

A Claude brand mention is any moment your company is named, recommended, or referenced inside a Claude answer. Some mentions are glowing recommendations; others are neutral list entries; a few may frame you unfavourably next to a rival. Because Claude is known for giving balanced, well-reasoned comparisons, the way it positions your brand – and which sources it leans on – carries real weight with the reader. To monitor brand mentions in Claude properly you need more than a yes/no: you need to know which prompt triggered it, how you ranked among the brands listed, the sentiment of the mention, and which sources shaped the answer.

Why Claude matters alongside other AI assistants

Claude has a distinct audience. It's deeply embedded in professional and technical workflows - integrated into developer tools, productivity apps, and enterprise stacks – so the people asking it for recommendations are often the exact buyers and decision-makers you care about. A brand can be highly visible in one assistant and almost absent in another, because each model is trained differently and weighs sources its own way. That's why tracking Claude specifically, not just AI search in general, gives you a clearer read on a high-intent, hard-to-reach audience.

From keyword rankings to Claude brand mentions

SEO optimises for position on a results page. Tracking Claude mentions, part of what's now called GEO or AEO, optimises for being chosen as the answer. The two work together: the authority signals and third-party sources that earn you AI mentions often overlap with the content that ranks well in classic search. aimentions makes the Claude side visible, so SEO and marketing teams can see exactly where they win, where a competitor is pulling ahead, and which prompts and sources to influence next.

If you're comparing the best tools to track Claude brand mentions, the test is simple: can it tell you which prompts mention you, how you stack up against named competitors, how your visibility moves over time, and where those answers come from? That's exactly what aimentions is built to do - start tracking your brand in minutes.

Everything you need

One tool to monitor brand mentions in Claude

  • Track Claude mentions

    Know every time Claude names, recommends, or skips your brand in an answer.

  • Monitor competitor mentions

    See which rivals Claude recommends instead of you, and how often.

  • See which prompts mention you

    Prompt-level tracking shows exactly which questions trigger a brand mention.

  • Track visibility over time

    Daily snapshots build a trend line so you can prove your AI visibility is improving.

  • Find the sources Claude uses

    Surface the pages and citations influencing answers so you know where to earn authority.

  • Discover missed opportunities

    Spot the prompts where you should appear but don't – your fastest visibility wins.

  • Monitor sentiment & context

    Understand not just if you're mentioned, but how Claude frames your brand.

  • Export & share reports

    Send clean reports to your team or clients to show AI visibility progress.

SEO → GEO

From SEO rankings to Claude brand visibility

SEO tells you where you rank on Google. It says nothing about how Claude answers your buyers. Generative engine optimization (GEO), sometimes called AEO, is the new layer: how often, how highly, and how positively AI assistants like Claude name your brand.

aimentions helps marketers understand how their brand performs inside Claude's answers, not only on Google – so you can act on the channel where buyers are actually deciding.

Classic SEO

  • Blue-link rankings
  • Keyword positions
  • Click-through rate
  • Google-only view

AI visibility

  • Brand mentions in answers
  • Prompt-level coverage
  • Share of voice vs rivals
  • Sources behind answers

Who it's for

Built for teams that live in search

  • SaaS companies

    Be the tool Claude recommends when buyers ask for the best software in your category.

  • SEO teams

    Add AI visibility to your reporting and own GEO before competitors catch on.

  • Agencies

    Show clients exactly how their brand shows up in Claude, a new, sellable deliverable.

  • E-commerce brands

    Track whether Claude suggests your products when shoppers ask what to buy.

  • B2B companies

    Influence high-stakes buying research that increasingly starts inside Claude.

  • PR & content teams

    Connect the sources Claude cites to the coverage and content you should be earning.

The simple choice

The best way to track Claude brand mentions

Among the best tools to track Claude brand mentions, aimentions stays focused: set it up in minutes and get prompt-level, competitor-aware tracking built for marketers, not a bloated enterprise suite.

  • Easy setup

    Just your domain, live in minutes, no code.

  • Prompt-level tracking

    Know the exact questions that mention you.

  • Competitor visibility

    See every rival named beside you.

  • Historical tracking

    Trends over time, not one-off checks.

  • Source discovery

    The citations shaping each answer.

  • Built for marketers

    For SEO teams and marketers, not data engineers.

FAQ

Questions about tracking Claude mentions

How can I track Claude mentions of my brand?

Add your brand and competitors to aimentions, choose the prompts your buyers ask, and aimentions checks Claude's answers on a recurring schedule. You get a clear view of when Claude mentions your brand, who it recommends instead, and how your visibility trends over time.

What are Claude brand mentions?

A Claude brand mention is any time Claude, Anthropic's AI assistant, names, recommends, or references your company in an answer. Because Claude is widely used for research, writing and product decisions, these mentions increasingly influence which products and services buyers consider.

Can I see if Claude recommends my competitors?

Yes. aimentions tracks every brand named alongside you, so you can see exactly when Claude recommends a competitor instead of you, how often, and for which prompts.

Why does Claude mention some brands and not others?

Claude weighs the sources and signals it considers most reliable for a question. aimentions surfaces the sources influencing Claude's answers so you can see why certain brands get named and where you can earn more visibility.

Is aimentions a tool to see if Claude mentions your brand?

Yes. aimentions is a tool to see if Claude mentions your brand, how you compare to competitors, which prompts trigger mentions, and which sources shape the answers.

Can I monitor brand mentions in Claude over time?

aimentions runs on a schedule and stores every result, so you can monitor brand mentions in Claude over time, spot trends, and prove whether your AI visibility is improving.

How is tracking Claude different from traditional SEO tracking?

Traditional SEO tools track blue-link rankings on Google. aimentions tracks how your brand appears inside Claude's AI-generated answers – the new layer of discovery often called GEO or AEO – which classic rank trackers cannot see.

Get started

Start tracking your Claude brand mentions today

Add your domain and see where you stand in Claude's answers within minutes.